ETHNIC Brazil by Daniela VITAL
I moved to Denver, CO from São Paulo, Brazil in 2015, initially for a three-month project in product development with a large American company headquartered in Golden, CO. At the time, I was the Marketing and Products Manager for the company in Brazil. However, life took an unexpected turn, and I moved to Colorado permanently.
From the beginning, I was captivated by Denver, a vibrant, modern city deeply connected to nature. During the first six months, while waiting for my Green Card, I joined various networking groups and met many wonderful people, including numerous entrepreneurial women. This experience sparked a new direction for me—I left the corporate world and embarked on an incredible journey to create my own business in another country, bringing the beauty and creativity of Brazil to the USA.
My passion for the people in my country became my business. I founded ETHNIC Brazil to offer a unique and fashionable experience to American women, introducing exclusive, one-of-a-kind products designed and handmade in Brazil. Each piece in our collection carries a deeper meaning, supporting women and very low-income communities in Brazil by showcasing their art and stories in the US.
São Paulo – a place of deep contrasts.
São Paulo is the New York of South America. With 13 million inhabitants - 22 million if you include the metropolitan area - it is the largest city in South America and the fourth largest city in the world. Cosmopolitan São Paulo is a melting pot, welcoming diasporas from all over the world, including the largest Italian, Japanese, and Arab, communities. Multiculturalism is a vital part of the city and is evident everywhere, with some districts strongly influenced by these ethnicities. However, much like Brazil as a whole, São Paulo is gripped by a large gap between the rich and the poor, with extreme poverty becoming particularly evident in recent years due to the economic crisis.
Handmade Brazilian Eco-Jewelry & Accessories
Is a beautiful and sustainable way to accessorize while supporting artisans and the environment. ETHNIC Brazil collection is crafted using eco-friendly materials such as seeds, natural fibers, recycled metals, and reclaimed wood. These pieces often reflect the rich cultural heritage and natural beauty of Brazil, making them unique and meaningful. Sustainable jewelry not only provides an eco-friendly fashion choice but also helps support Brazilian artisans and low-income communities, aligning perfectly with the mission of ETHNIC Brazil.
